In 2008, Brian Chesky, Joe Gebbia and Nathan Blecharczyk founded Airbnb, today the startup is valued at over 10 billion USD and has disrupted the traditional travel industry in a major way and currently offer more rooms than several large hotel groups in the world. In the past few years, many others have sought to disrupt the travel industry with their start-ups too. These start-ups have brought a wider variety of choices, prices and experiences to consumers and one of the most recent ones is Klook Travel. A Hong Kong based start-up announced earlier this week that it has completed a US$1.5 million seed investment round, mainly led by Mainland China tech veteran, Xiaoguang Wu (Tencent’s Senior Executive Vice President and CEO of E-Commerce) earlier in February 2015.
According to the co-founder of Klook, Eric Gnock Fah, the company, which name stands for ‘Keep Looking’, is a one-stop-shop for travelers to explore and book a curated selection of fun-things-to-do from a skip-the-queue Hong Kong Disneyland ticket to underwater shipwreck diving adventures in Bali. The company aims to “revolutionize the lengthy, tedious process of itinerary planning into an efficient, hassle-free experience while offering exclusive deals up to 50% off and ensuring all travel picks are carefully verified”.
