What Startups Can Learn from Lady Gaga

Reading Niederhoffer’s post I was immediately struck by how much startups can learn from Lady Gaga. Read his full post, but three things in-particular jumed out to me as related to startups:

1) 1000 true fans. If you have read Kevin Kelly’s thoughts, it won’t surprise you that Lady Gaga has gone on record numerous times attributing her success specifically to an early community of devoted gay fans.

2) You have to be technical to be a success. Lady Gaga is no Milli Vanilli. She is a seriously talented technical singer and can write her own tracks. She is both a maker AND a manager.

3) What’s in a name? Changing her name from Stefani Joanne Angelina Germanotta to Lady Gaga allowed her to create a tremendous brand. Was Lady Gaga a Googlewhack? I bet it was. Gaga is also two syllables — I remember once having Luke Nosek tell me that the Founders Fund only likes to invest in companies with two-syllable names because they are the easiest to remember and brand.

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Picked up this story from a @davemcclure tweet.

Startup Founders Need Visa Love Too

As we finish up the year, I’m really pleased with the progress the Startup Visa gang is making.  I started thinking about, writing, and working on this on 9/10/09 when I wrote the post The Founders Visa MovementOne quarter later, we’ve:

  • Put together a core group of entrepreneurs, angels, and VCs who are working on this.
  • Received a tremendous amount of positive feedback from entrepreneurs and investors who have struggled with this issue.
  • Verified that this is a real issue, there is no current solution under the existing visa system, and even though there are plenty of immigration lawyers who say “no problem, I can get around this”, there aren’t clean solutions.
  • Engaged with a number of Congressmen in both the house and the senate.
  • Found a member of the house who is sponsoring a bill addressing the issue.
  • Talking to several folks on the senate side to find a sponsor.
  • Codified a first clean draft of language around this.
  • Build lots of grassroots support and enthusiasm.
  • Gotten plenty of discussion going in the blogosphere and mainstream media.

Getting a working visa for the US is a hit or miss proposition. If you are the founder of a bootstrapped company that happens to be based in the US, but you are not holding a US passport, this could be a difficult situation at best. I just came across this post by someone that is working on getting a visa class set up for those intelligent, enthusiastic people that want to set up a venture in the states.

Should I market my product right after launch? at Me, Myself and Muziboo

A Bootstrapper’s Diary

The big question that awaits us all after we – a 2 or 3 member bootstrapped team – have cranked out enough code to launch a web product is “How do we market it?”. A sensible question to ask considering all the effort that has gone into developing it. And the answer that we most often settle on, though considered somewhat trite, is to go for online advertising, press releases, e-mail campaigns and the like to fetch probably the initial hundred users.

This has some thoughts about marketing your MVP (Minimum Viable Product) right after launching. How hard can you push when the product isn’t ready for prime time?