via ashmaurya.com
Another post by Ash Maurya that is a good read for anyone that is thinking about starting a startup or is in the middle of building one.
How to Sell New Innovations Without Killing the Excitement
February 23, 2010 by shkadmin
via fastcompany.com
So you’ve got a great innovation on your hands–a new product or service that is going to change everything. Well, soon you’ll face your first battle: How to explain the thing. If it’s new, it’s going to take some explaining, but long explanations make for lousy marketing. So how do you talk about your innovation without killing the excitement?
No Accounting For Startups « Steve Blank
February 23, 2010 by shkadmin
via steveblank.com
This post has a very good explanation of the difference between the kind of accounting that is useful for companies that are in the stage of executing a proven business plan vs. one trying to prove a business plan before executing it.
