Usability Testing Tips – Be a Good Turk Boss – Mechanical Turk Tips

The Faces of Mechanical Turk

 

Photo Credit: Waxy.org

Earlier I wrote about my impressions using Mechanical Turk to run the Feedback Army Usability Testing Service. Here I write about my favorite part, dealing with the workers and taking care of them.

What to Pay on Mechanical Turk

What you pay will affect the turn around time of responses and to some extent their quality. Some people won’t even bother if the pay is too low. I found people will review websites for $0.25-$0.30 but I changed the pay to $0.45-$0.50 and stuck with it.

This is a good summary to help get you started with using Mechanical Turk effectively for user testing your site or app. I’m interested in trying this out, has anyone here tried this?

Jason Fried of 37signals on How They Work

This is a good video, 30 minutes on many topics about how they approach business, and then Q&A for 30 minutes. A worthwhile watch.

European startups need to work as hard as Valley ones – or forget it

One of the biggest challenges for any investor (regardless of the stage/type of investment they target) and founders alike is hiring great talent. In early stage investing the team may be the single criteria upon which an investment decision is based (considering how many times when that’s all there is to go by) and even in later/growth stages, while the founding team has been historically crucial, bringing someone new in to help “get the company to the next level” can be the difference between investing or not.

This is a good example of how differences in culture can have an impact on how managing a startup varies from one location to the next. Personally, I think HK is in a good position as far as potential outlook on how to get things done, but I also that the issue of being open and collaborative needs to change here if startups as a group will be successful.