Leave Them Wanting More

There has been lots of talk about how best to pitch.  A  Harvard Business School professor recently noted how energy and comfort matter, and Keynote is better than PowerPoint.   Sarah Tavel with Bessemer Venture Partners tweeted the message below, implying demos trump powerpoint.  Ahuva posted about Death by PowerPoint.

This is a good primer for how to approach pitching your company, product, or concept by making it as interesting as possible and leaving them wanting more.

Tips for Using Social Media for Business

If you’ve been involved in the online marketing field over the last few years you’ve probably already familiarized yourself with your share of acronyms; SEO, PPC, CPA, CTR, ROI and not to mention the latest set of crazy additions straight from the social media scene RT, DM, ROV, (ReTweet, Direct Message, Return on Value). In fact, there have been so many acronyms associated with our industry that we’ve probably forgotten more than we currently remember.

This has a couple of useful hacks for FB and LinkedIn.

Black&White™ — A simple model for innovation

Finding the next big thing is probably one of the biggest challenges in the world of startups. A lot of companies, entrepreneurs and VC’s spend a considerable amount of time and money figuring out where and what to invest in. Yet often the game changers seem to be coming out of nothing and from unexpected areas. Is it luck or do those who change the world know something we don’t?

lightbulb

This is a short, pragmatic guide to coming up with ideas. If you are new to ideation, this is a reasonable starting point for how to get the ball rolling.