Reading Niederhoffer’s post I was immediately struck by how much startups can learn from Lady Gaga. Read his full post, but three things in-particular jumed out to me as related to startups:
1) 1000 true fans. If you have read Kevin Kelly’s thoughts, it won’t surprise you that Lady Gaga has gone on record numerous times attributing her success specifically to an early community of devoted gay fans.
2) You have to be technical to be a success. Lady Gaga is no Milli Vanilli. She is a seriously talented technical singer and can write her own tracks. She is both a maker AND a manager.
3) What’s in a name? Changing her name from Stefani Joanne Angelina Germanotta to Lady Gaga allowed her to create a tremendous brand. Was Lady Gaga a Googlewhack? I bet it was. Gaga is also two syllables — I remember once having Luke Nosek tell me that the Founders Fund only likes to invest in companies with two-syllable names because they are the easiest to remember and brand.
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Tagged as:
founders fund,
Lady Gaga,
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Victor Niederhoffer
Picked up this story from a @davemcclure tweet.
Founders Fund only likes to invest in companies w/ 2-syllable names
Glad that I’m covered! Haha.
But, are you willing to go as far as it takes? From TFA: 10. She is always ready to seek the limelight. She strives to have the best product, is proud of it, and will stop at nothing to popularize her brand. If it requires appearing nude, why that’s just more publicity that her critics and core fans will love.