Customer Development Flow Chart | Market By Numbers | Marketing Help
By brantcooper, January 13, 2010 2:32 pm
Based on input from Steve Blank and others, I updated the Customer Development image I created a few weeks ago. Steve suggested I attempt to structure the image so that it was business model-independent. So it is, but with a web-based model serving as an example. Image has explanatory tool tips, as suggested by Valto in comments.
Click to Enlarge and see tooltips
This is an excellent reference to help understand the flow of the lean customer development process. If you click thru to the image, there are even tooltips that explain some of the terms and phrases.