Subscriptions are the New BLACK. (+ why Facebook, Google, & Apple will own your wallet by 2015) – Master of 500 Hats

February 4, 2010 by shkadmin

I’m on a redeye to NYC, supposed to be working on a presentation i’m giving in a few hours… but fuck it, i can’t get this outta my head, so here we go.

(note: extremely raw, uneven, long, 1st draft publish & shoot; will revise l8r) 


ASSERTION #1: The default startup business model from 2000-2009 was based on growth (aka acquisition) and CPM- or CPC-advertising 


ASSERTION #2: The default startup business model for 2010 & beyond will be subscriptions and transactions (e-commerce, digital goods).

via 500hats.typepad.com

This rant from Dave McClure has some useful insights. Just as a head’s up, the post has some colorful language, and I’m not just talking about font colors.

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