A Bootstrapper’s Diary
The big question that awaits us all after we – a 2 or 3 member bootstrapped team – have cranked out enough code to launch a web product is “How do we market it?”. A sensible question to ask considering all the effort that has gone into developing it. And the answer that we most often settle on, though considered somewhat trite, is to go for online advertising, press releases, e-mail campaigns and the like to fetch probably the initial hundred users.
via nithyadayal.com
This has some thoughts about marketing your MVP (Minimum Viable Product) right after launching. How hard can you push when the product isn’t ready for prime time?
